On Lewis Howess School of Greatness podcast at the end of 2018, Rebekah admitted she has some phobias around wellness and health stemming from the death of her older brother from cancer when she was a child. The couple share six children, according to a 2021 article in Vanity Fair. Shes the latest example of a LATE-STAGE CAPITALIST ARCHETYPE, a member of the cheugystocracy. She is famously known as Adam's wife and was the former CEO of WeGrow, WeWork's education program. Today, Rebekah and Adam Neumann are living in temporary social exile in Tel Aviv after starring in the most sensational corporate collapse probably ever. Rebekah sits in front of a fireplace, cataloging memories while images from her real lifeher childhood, her wedding to Adamappear on-screen. According to a person familiar with the matter, she has taken over a building in Amagansett to school her kids along with the children of a few other families and has been reaching out to former WeWork employees to join the venture. But Adam, now 42, was never exactly a nose-to the grindstone guy. It's what helped her the most in crafting the character. Check your DNS Settings. (In my book, theres no reason why children in elementary schools cant be launching their own businesses, Rebekah told Bloomberg.) The new Apple TV+ drama WeCrashed tells the true-life story of Adam and Rebekah Neumann, the couple behind WeWork. [22], Last edited on 27 February 2023, at 15:09, "How Gwyneth Paltrow's Cousin Co-Founded WeWork", "Meet Rebekah Paltrow Neumann, WeWork co-founder", "See inside WeWork's first elementary school in NYC designed by Bjarke Ingels", "Her Search For Enlightenment Fueled WeWork's Collapse", "HOW BILLIONAIRE REBEKAH NEUMANN PUT THE WOO-WOO IN WEWORK", "How Did WeWork's Adam Neumann Build a $47 Billion Company? That year, the two started Greendesk, with "sustainable coworking spaces" being its main goal. Rebekah Neumann played a large role in starting WeWork, investing nearly $1 million into the startup in 2010, according to The Independent. But once again, the Neumanns treated their employees like serfs. Episode two opens with Adam and Rebekah Neumann's wedding on 9 October 2008. At the time Rebekah was a writer and producer, working on a short film documentary from the WeWork head office. As the book puts it, Most surfers consider [this] cheatinglike a mountain climber hopping a ride on a helicopter most of the way up.. The company faced a series of events, including a doomed attempt at taking the company public, that led to two of its founders the husband and wife pair of Adam and Rebekah Neumann receiving a massive golden parachute worth nearly $2 billion (via the New York Post). Teachers would return on Monday to find trash on the floor and chairs in the wrong rooms all because Adam and Rebekah had used the school for a dinner party. Rebekah Paltrow Neumann, 41, is the Co-Founder and Chief Brand and Impact Officer of The We Company. [6], She went on to study business and Buddhism at Cornell University. And if it doesnt, it doesnt matter, because we will be happy and fulfilled., Ms. Neumanns reliance on spirituality has resulted in some unconventional management tactics at The We Company. [6][20], In the Apple TV+ series WeCrashed (2022), Rebekah Neumann is portrayed by Anne Hathaway. On the same podcast she tossed out pseudoscientific nonsense, such as the idea that eating sad animals will make you sad because you absorb the energy of what you eat, and that the secret to living forever is having a flexible spine. Photo: Caitlin Ochs/Bloomberg via Getty Images. This mirrored his behavior on land, too. For Adam, its a new business that involves what happened in the world because of the pandemic, according to the New York Post. [5][6], In 2020, Neumann bought back some of WeGrow's assets and started Student of Life for Life (SOLFL). It was a good call, and she appeared in critically acclaimed fare like 1995's "Se7en" and 1998's "Shakespeare in Love," a performance which earned her an Oscar win. To Amanda Uhry, founder of Manhattan Private School Advisors, the whole thing seemed like a vanity project started by a woman who was so privileged she didnt really have to worry about typical concerns, like positioning her kids for acceptance into top universities. As federal and state investigators reportedly examine the Neumanns business dealings, they are living their lives with their six children and support staff while hatching plans for their next ventures. Una gran parte de ser mujer es ayudar a los hombres a manifestar su vocacin en la vida. He invested in a startup company called Alfred in 2020, which provides concierge-style services for residents of residential buildings, a spokesperson told CNN. Finally, it landed with Maria Comella, WeWorks top public affairs and policy executive. It felt like I was meeting post-crucification jesus, tweeted Delian Asparouhav, a principal at Founders Fund, which organized the event. Ms. Neumann was originally slated to play a large role in choosing Mr. Neumanns successor if the occasion ever arose but was removed from that role due to pushback from investors. As the company was first growing, she had a brief acting career. In case you're not familiar with it, WeWork launched in 2010 and offered cool . All rights reserved. Her gowns are all handmade and feature intricate detailing that will make you. 1 day ago, by Chanel Vargas It wasnt the norm that year in at least one regard: Only 74.1 percent of the students at the WeGrow school were up-to-date on all their immunizations, compared to the state average of 96 percent, according to New York State Department of Health records from the 20182019 school year, the most recent for which data are available. [5], After graduating from college, Neumann entered Salomon Smith Barney's Sales and Trading Program, now known as Morgan Stanley Wealth Management. The dress was designed by artist and fashion designer, Vera Wang. The lives of entrepreneurs have always been very intriguing. Rebekah, meanwhile, appears to have a goal of creating another educational project out of the ashes of WeGrow, the rights to which she purchased when it closed. Rebekah reads her over-sentimental vows in a purple wedding dress and then daddy hands her a big, fat cheque. (By then, an internal memo had circulated around the company stating that she would henceforth be known only as Rebekah Neumann, not Rebekah Paltrow-Neumann, or RPN.) Between missed opportunities and the erratic behavior of Adam, its CEO, WeWork became a shambles by 2019. Vanity Fair reported that while WeWork was a rising force in the corporate world, Neumann still had acting aspirations, and had considered dropping her original last name she had sometimes gone by Rebekah Paltrow-Neumann and former employees had said that she had "met in WeWork's office with consultants to advise her about the issue" and "set up a Google alert for news about Paltrow." According to Bustle, Newman faced a few trying times during her childhood. The filing also described Rebekah as a strategic thought partner to Adam who actively shaped the mission and strategy of The We Company and its global impact agenda, as well as being the primary voice and leading advocate for the We brand. She has apparently never been paid a salary from WeWork. She appeared in three short films in 2010, Fair Game where she played a UN Diplomat (uncredited), and as Rebekah Keith in Awake and Nmadas. Two former employees recalled that the Neumanns employed a minder per child, back when they had only four children. One executive was shown the door inthe middle of gridlocked traffic on the Long Island Expressway. In 2008, Paltrow launched GOOP, a wellness brand that started as a newsletter. What the Neumanns have done has inspired a content bonanza: a hit seven-episode podcast series by Wondery, two high-profile investigative books, and a take on the story from just about every streaming service. Rebekah Neumann is one such bride. They really BELIEVE they were ANOINTED to change the world, says a former employee of Adam and Rebekahs. According to the Wall Street Journal, Neumann ordered multiple employees fired after meeting them for just minutes, telling staff she didnt like their energy., so a reporter bought a ticket to WeWork Summer Camp and heard WeWork cofounder Rebekah Neumann (wife of CEO Adam Neumann and cousin of Gwyneth Paltrow) say in front of 8,000 people this comment, which sent my eyebrows into the stratosphere https://t.co/NT0bL33E2v pic.twitter.com/SaTnIGbxf5, Ellen Huet (@ellenhuet) September 5, 2018. [15][16], In October 2019, it was announced that the WeGrow school would close at the end of the academic year. (He was not.) The company was a total success, and in 2009, the two sold Greendesk to landlord Joshua Guttman, earning "a few million" in the process, according to The Real Deal. But there was something missing the story of Rebekah Neumann, WeWork's shadow co-founder and wife of CEO Adam Neumann. The wife of WeWorksfounder Adam Neumanncarved out her own little space as a New Age execand the companys downfall isnt slowing her. First, WeWorks CFO Artie Minson, who had previously worked at Time Warner Cable, was asked to persuade Verizon or Sprint to find a new home for the antenna despite him busily preparing WeWork for an IPO. Finally, security was asked to enter the CEOs room and check on him. (The school closed in 2019 after the WeWork IPO floundered, but Rebekah bought the rights to the curriculum and hopes to relaunch WeGrow.). In a 2016 fashion spread for Porter magazine that described the Neumanns as the $16 Billion Beatnik Couple Revolutionizing the Way We Live, Rebekah tried to downplay her comfortable upbringing, saying she grew up off a dirt road in, like, a tree house. But Paltrow, who was also interviewed, promptly shut her down. Ben Gabbe/Getty ImagesAdam Neumann and Rebekah Paltrow Neumann attend the 2018 Time 100 Gala at Jazz at Lincoln Center. WeWork founder Adam Neumann's wife Rebekah is the woman behind the man - spiritually, emotionally, and financially. WeCrashed is so interested in capturing Adam and Rebekah Neumann's romance that it fails to accurately show the real, human pain this failed company caused. There were also issues with the security logistics required for Jared and Ivanka. The revealing documents ultimately led to the downfall of WeWork, whose business model was set to fail from the start. She's hoping to consciously and authentically help the planet through her work using her superpower of intuition. In 2019, Adam received a reported $1.7 billion from the stakeholder Softbank to step down as CEO of WeWork, but he was retained as a consultant with . [12], In 2010, her husband, Adam Neumann, and Miguel McKelvey co-founded WeWork. Rebekah and Israeli entrepreneur Adam Neumann met in New York and married in 2008. Paltrow was born in Los Angeles in 1972 and got her acting start early. But the Hulu documentary really hammers home Rebekahs executive dominance at the company, lest you think it was all her husband, and she has now found herself in the company of great American grifters. According to Vanity Fair: "She wanted a place that would nurture children's spirits and souls as much as their minds, a place where they could learn about meditation and mindfulness, farming and entrepreneurship." She co-founded the company with husband and CEO Adam Neumann. At one point, some of Neumann's . They had promised to rescue 21st-century employees from the drabness of single . After immigrating from Israel to New York City in 2001, he tried his hand at Krawlers a line of baby clothing with padded knees which flopped. In 2018, he got a taste of his own medicine. The Neumanns sold two of their shared properties and traveled abroad to get away from the "negative energy" of New York, aka the consequences of their actions. "WeCrashed," a scripted series about the rise and fall of WeWork, Adam . Reading Time: 4 minutes. Following the fall of WeWork, Adam Neumann received a hefty exit package, which included a revised stock award of $245 million and more than $192 million in cash, the New York Post reported. Rebekah Victoria Neumann (ne Paltrow; born February 26, 1978) is an American businesswoman. Eventually, after WeWork attained an estimated value of over $1 billion, an internal memo sent throughout the company indicated that she was to be known moving forward simply as Rebekah Neumann. Please contact your hosting provider to confirm your origin IP and then make sure the correct IP is listed for your A record in your Cloudflare DNS Settings page. This is to say that while maybe she did grow up in a treehouse just off a dirt road, it would appear there was still enough money floating around to have a company plane and a pilot that flew the family to vacation homes in different corners of the country. The epic rise-and-fall of co-sharing space WeWork, its founder Adam Neumann, and his wife Rebekah Neumann are at the center of Apple TV+'s new series . In 2018, the two cousins sat down together for a conversation about WeGrow, a for-profit private school that Neumann launched that carried a $42,000 a year tuition. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); Thanks for contacting us. In addition, Adam and Rebekah wanted to invite Jared and Ivanka to Rebekahs 40th birthday party in Italy. The curious story of Adam and Rebekah Neumann, the faces behind famed shared-working space model WeWork, has piqued our interest more than ever with the release of WeCrashed on Apple TV+. They have six children. They think everybody loves them.. By 2019, when Rebekah started calling herself a cofounderan interesting pivot, according to a former employeethe company had attained an eye-popping $47 billion valuation and moved beyond renting desks and toward a grandiose vision involving elevating the worlds consciousness through, among other ventures, coliving (WeLive), education (WeGrow), and fitness (Rise by We). One of Neumann's former brothers-in-law, Moni Lieberman, said of Rebi Neumann as a child, "She was never running around, trying to get attention." The meeting missed, he instead spent the day recovering at a spa. As of 2020, the two were living in the Hamptons, with Rebekah looking to relaunch WeGrow as Student of Life For Life, or SOLFL. 51.77.33.211 They returned to the . Students would spend one day a week at the Neumanns Westchester farm, cultivating vegetables and then selling their harvests to WeWork employees at farmstands they designed. , "She was extremely dedicated to art and she was extremely dedicated to meditation, spirituality. She was commanding them to do as she said from the well-lit stage and they were down in the mud, wearing special wristbands to track their mandatory attendance. You know, just to act a little bit better myself because its always good to learn., READNEXT: Hawaii Accidentally Activates Emergency Sirens, Scaring Residents, Rebekah Paltrow Neumann, Adam Neumanns Wife: 5 Fast Facts, Copyright 2023 Heavy, Inc. All rights reserved. ", Neumann attended a private high school in the Bronx, and in 1996 she headed upstate to attend Cornell University in Ithaca, New York. But they were not her, and she was not them, and they weremost definitelynot we. According to Biography, Gwyneth Paltrow is the daughter of actress Blythe Danner and television director and producer Bruce Paltrow. Rebekah Neumann, one of the central characters in the real-life drama of the ill-fated company, and the Apple TV+ series "WeCrash" is inextricably linked to actress and wellness entrepreneur Gwyneth Paltrow. View gallery. Like her friend Ivanka Trump, Rebekah lacks charisma on film (and in person, according to people who know her) and gives off weird vibes. WeWork senior executives requesting an in-person meeting might be asked to fly with Adam from New York to San Francisco at a moments notice. Reasons cited included his drug use, eccentric behavior and delayedinitial public offering of a company that burned through $2 billion in 2018 and thrived with the help of some $12 billion in venture capital money and debt. He also mentioned spending a fair amount of time with both Neumann and Paltrow at tense family gatherings. Her father's business had hit a lull, and he attempted to right his junk mail ship by creating a fake charity. [13] In 2019 Rebekah Neumann began calling herself a cofounder of WeWork. One month later, Adam was out. During this time period, however, the facade of the company started to fade, and financial documents revealed that not only had the company's losses surpassed its profits, but its $47 billion valuation by big-time investor SoftBank was not accurate, as reported by Bloomberg. Following the 2021 release of the documentary "WeWork: Or the Making and Breaking of a $47 Billion Unicorn" and the 2022 dramatic TV series, "WeCrashed," a spotlight fell onto Rebekah Neumann, the wife of WeWork's co-founder, Adam Neumann.Part of this public scrutiny is due to her involvement in the ill-fated company, but a lot is also because of her unusual business philosophies and her plans . Inspired by the paradoxical concept of a capitalist kibbutz, they launched in 2010 with a single location in downtown New York City. Neumann liked to go by the nickname Rebi, and her upbringing is one of the first points of contention between her and her cousin. The children would protest: We were allowed to do that this weekend. She double majored in Buddhism and business at Cornell, where she rushed the Kappa Kappa Gamma sorority, was known to her friends as Rebbi, and dated a guy on the crew team who is now married to Jennifer Love Hewitt. it was with some of a $1 million wedding . They ended up deciding against it after their advisors warned them about the optics of having the couple there. Her description paints a different picture of her early days compared to Paltrow's who in the same article described her cousin's family by saying "They were well-off.". Getting to Mars would be the easy part, Adam told [Musk]. (Rebekah has claimed to be a vegetarian since she was 12, but a person who worked closely with her said that for a period of time she ate red meat once a week because a doctor told her that her body needed it, and said she would close her eyes while doing it. WeWork and its failures were extensively covered in the media, but "WeCrashed" paints a more vulnerable, detailed picture of the two people behind its inevitable downfall. [10] When she started her yoga training, Rebekah went by the nickname Rebi. Palmer Haasch. Rebekah's choice in Halloween costumes is just the latest on the list of details "WeCrashed" incorporated from real life. They were well-off, she said. After Adam was infamously ousted as the CEO of WeWork in 2019 for dubious deals . by Sarah Wasilak Como se muestra en el episodio [] Cuomo and an aide toChris Christie. Along with her husband, . Another person said that both Adam and Rebekah complimented him several times on his good energy when they first met him. Theyve sold at least three of their six homesa California estate, a Westchester mansion, and a Hamptons farmhousefor a reported total of $27 million; their six-bedroom Gramercy Park apartment has been on the market since last year, for $37.5 million. Back then her name was Rebekah Paltrow, and everybody who knew her on campus also knew she was Gwyneth Paltrows cousin. Born in Great Neck, Long Island, and raised in Bedford, New York, the youngest of four children, Rebekah grew up ensconced in privilege. Rebekah Neumann's Hollywood connection Hathaway was immediately fascinated by Rebekah upon reading the script. 1 day ago. Following the series premiere on March 18, here is all you need to know about WeWork founders Adam and Rebekah Neumann, and where the two are now. Adam founded WeWork with Rebekah's help . In the book, the Neumanns are portrayed as a pair of Marie Antoinette-like figures: living it up partying on private jets, spending money like water and leaving employees to clean up their messes while their world was beginning to crumble around them. Almost 4 percent of WeGrow students cited religious exemptions to vaccines that year, compared with 0 percent at prestigious private schools such as Horace Mann, Trinity, and Collegiate (although not dissimilar to anthroposophic institutions, such as Steiner and Waldorf schools that are known for emphasizing childrens spiritual development). (His fortune is now valued at more than $1 billion.). Rebekah was integral to her husbands business from the start, though her role was mostly as a behind-the-scenes adviser, financier, and muse, what she called a strategic thought partner. (At an event in 2018, she raised some eyebrows when she declared that [a] big part of being a woman is to help men [like Adam] manifest their calling in life.) When the company launched, she was still trying to make it as an actor, according to early employees of WeWork. After facing backlash on Twitter, WeWork released an additional quote to provide some context, The reality that I see today is that there is nothing bigger that women can do, in my opinion, than empower their partners and that can be a man, a woman, a friend, it doesnt matter, but empower others., Neumann shared similar comments with Porter Magazine in a 2016 interview, Women need to get to the right level for men to even have the opportunity to get there., We create a place for them to rise to, she added. 7 Rebecca Neumann Photos and Premium High Res Pictures - Getty Images Images Creative Editorial Video Creative Editorial FILTERS CREATIVE EDITORIAL VIDEO 7 Rebecca Neumann Premium High Res Photos Browse 7 rebecca neumann stock photos and images available, or start a new search to explore more stock photos and images. The school fell victim to the problems faced by the rest of the company, but Forbes reported that Neumann had purchased it with hopes of a relaunch. Thanks to her hefty inheritance, Neumman's wife, Rebekah (ne Paltrow - who, yes, is Gwyneth Paltrow 's cousin) was the first big investor at WeWork, later earning her the title of co-founder.. As the authors write, Smoking on board was one thing, but transporting marijuana an illegal drug in New York and Israel across borders might expose Gulfstream to serious risks., Gulfstream pulled the jet, leaving Adam and his pals to find their own way home.Adam and his cohort were notorious among private jet crews. Later, as Rebekah Keith, a stage name, she starred alongside Rosario Dawson in Awake, a short film she wrote and produced wherein a woman in the depths of the American nightmare is forced to become enlightened or die, according to the Internet Movie Database. Due to irresponsible business management, the company's deception of investors, and excessive spending, WeWork ultimately failed, leaving those who bought into the idea of the company, including shareholders and employees, stranded. Get the daily inside scoop right in your inbox. Illustration by Jiaqi Wang. She. According to a story in the Wall Street Journal, which the books authors helped write, company directors planned to press Adam to step down. 5 hours ago, by Njera Perkins There she seemingly had a propensity to use her relation to her famous cousin as something of an icebreaker. Her famous cousin loomed large in her mindshe debated about whether to continue using her birth name in the industry and met in WeWorks office with consultants to advise her about the issue, according to employees who were there at the time. By signing up, I agree to the Terms and Privacy Policy and to receive emails from POPSUGAR. (He taught me how to live a meaningful life which I am living today, a combination of having a loving marriage, raising children with high ethical and moral standards, and having a career that hopefully impacts the world in a positive way, Rebekah wrote in a letter appended to her fathers sentencing memorandum in 2015.) Alton Brown of the Wall Street Journal detailed both Neumanns management techniques which included raucous, alcohol-fueled parties for their staff, firing 20% of employees per year to get rid of B players, and Mr. Neumanns decision to ban meat from the offices despite the fact that he still eats it. [6], According to Vanity Fair at WeWork "she has been known to have people fired, such as a mechanic for WeWorks Gulfstream jet, within minutes of meeting them because she didnt like their energy. That said, Hathaway did talk to other people that knew Rebekah and Adam Neumann closely. Her father gifted her and Adam $1 million at . It was nothing to be embarrassed about, said a former employee. Tragically, around the same time, Neumann's older brother died after a bout with cancer when he was just 23. For example, when Rebekah needed to order chairs for the WeGrow school, she insisted on seeing 30 samples of the same cushion so she could visualize what the setup would look like, as opposed to looking at a computer-generated mock-up, this person said. Anne Hathaway appears as his wife . Until September 22, 2019, she served as chief brand and impact officer at WeWork, a company founded by her husband, Adam Neumann, and oversaw its education program WeGrow. Rebekah's choice in Halloween costumes is just the latest on the list of details "WeCrashed" incorporated from real life. She co-founded The We Company, which started out as WeWork, with her husband, CEO Adam Neumann. Adam Neumann came up at the right time: on the tail of the great recession when everybody wanted to be an entrepreneur and office space was available on the cheap. For example, he became obsessed with surfing, but found it a hassle to get to the big waves. (Rebekah Neumann, through her press representative Asher Gold, declined.) Rebekah nevertheless succeeded in convincing wealthy parents to enroll their children in the school, which charged between $22,000 and $42,000 for tuition, depending on age, although many of the families were given discounts and that had the effect of boosting enrollment at launch. And to receive emails from POPSUGAR a fake charity meeting missed, he got taste! Person said that both Adam and Rebekah Paltrow, who was also interviewed, promptly shut her.... Story of Adam, now 42, was never exactly a nose-to the grindstone guy portrayed Anne. Child, back when they had promised to rescue 21st-century employees from the start few trying times during childhood... 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